Home Builders Association Magazine.

HBA

The HBA has chosen 417 Magazine to design and produce the annual magazine and through this partnership, subscribers to 417 Magazine now receive a copy of the HBA Magazine. View the digital edition of HBA here.

Issue Release: March edition of 417 Magazine, plus the annual HBA Home Show

  • Ads are due 12/2/2024 

Display Ad Specifications

Display advertising in the HBA Magazine places your visually appealing ads amongst editorial content throughout the publication. 

  • Spread
    • Bleed: 16.875 in x 11 in /Trim Size: 8.25 in x 10.75 in / Live Area: 15.75 in x 9.875 in
  • Full Page
    • Bleed: 8.5 in x 11 in / Trim Size: 8.25 in x 10.75 in / Live Area: 7.375 in x 9.875 in
  • Third Page
    • Vertical* 2.25 in x 9.625 in
    • Vertical Banner 7.125 in x 3.125 in
    • Horizontal*4.6875 in x 4.6875 in
  • Half Page Horizontal*
    • 7.125 in x 4.6875 in
  • 1/4 Page
    • 3.45 in x 4.68 in
  • 2/3 Page*
    • 4.6875 in x 9.625 in

Production Guidelines

  • Application Specs:
    • Adobe Indesign: include Indesign document along with all fonts and images.
    • Adobe Photoshop: hi-res, flattened tifs, PDFs, or jpegs
    • Adobe Illustrator: convert all fonts to outlines and embed all images
    • We do not accept Microsoft Publisher files. 
  • Margins & live area*
    • All type and logos must be within the Live Area. Please don’t put critical information outside the live area. Clearly mark all ad materials with proper cropping instructions to avoid misinterpretation.
  • Image
    • All images should be high-resolution (300 dpi) and included with all design documents. We cannot accept web images that have been manipulated to a high resolution.
  • Color
    • All color, including photos, must be process separation (4-color) CMYK. If RGB is submitted we will convert and may lose desired color representation.  
  • File formats
    • Acceptable formats are TIF, EPS, or PDF. When sending a PDF, please make sure any color bars or crop, bleed, or registration marks or color bars are not within the live or bleed area of the ad. Preferred format for camera-ready is PDF, 300 dpi, with embedded fonts. 
  • Fonts
    • All fonts must be included with InDesign or Illustrator files. Include both screen and printer fonts. We can’t guarantee legibility of reverse type that is smaller than 6 points. 
  • Submission
    • You can upload these through your client portal or submit them by email to your Account Coordinator.
  • Proofs
    • Our ad creation process includes three rounds of revisions. Please keep in mind that ads created by 417 are for 417 products only.