Let's Go: Regional Travel Guide

Our Let’s Go series invites the active, affluent readers of 417 Magazine to your regional travel destination and staycation through this multimedia campaign. Along with your display ad, your business receives an advertorial that runs in both the print issue and within our regional travel spotlight on 417mag.com. You can see an example of this section in the digital edition.

Issue: 417 Magazine - April, September 

• Check the Production Calendar for due dates for these assets. 

Next Steps for Creating a Magazine-Worthy Product of Your Business

Display Advertising

Display advertising in the Let's Go Section places your visually appealing ads within a popular section that highlights activities in your region. 

Advertorial
Advertorial advertising blends the informative style of an editorial with the promotional aspect of an advertisement, offering businesses the opportunity to engage readers with compelling content. This format showing both a narrative and photography* positions your brand as an expert in your field, providing valuable insights while subtly promoting your products or services.

• Photography

• • Please upload the photo(s) to your client portal or email the files to your Account Coordinator. Photo may or may not be included in the printed edition depending on section layout. Please ensure that your photos meet the following requirements:
    • Format: High-quality PDF
    • Color Mode: CMYK
    • Resolution: Minimum 300 dpi
    • Photo Caption: 
      • Example: PICTURED, FROM LEFT: John Doe, Title; Jane Doe, Title.
    • Photographer credit:
      • Please provide the name of the photographer from whom you’ve purchased the rights to the submitted photo, and should receive credit in the magazine. 
    • Please Note: Photos not meeting these specifications may be cropped to fit the designated space.
• Copy 
  • We offer complimentary profile writing for our advertisers. The first step is to provide us with more information about your business by completing the questionnaire below or scheduling an interview with our copywriter. The advertorial will be carefully created and/or edited by 417 Magazine to align with our formatting and style guidelines.
  • If you would like to submit your own written profile, please follow the word count guidelines below based on the size of your profile. To maintain an editorial feel your profile should be written in third person, avoid using first-person pronouns (I, we, etc.). The profile will be carefully edited by 417 Magazine to align with our formatting and style guidelines. Prior to printing, you will have the opportunity to review a proof.

Please Note: Advertorial design may be subject to change; the examples provided are for demonstration purposes only. The publisher reserves the right to request new materials of superior quality or to adjust incorrectly-sized ads if the client cannot be reached.

Submission Specifications 

You can upload these through your client portal or submit them by email to your Account Coordinator.

Included Features

• Global Directory Listing

• • With your purchase, you also receive a comprehensive Global Directory Listing featuring the below information from your profile:
    • • Profile information
      • A link to your website
      • Three photos
      • A map to your location
      • Contact information
  • PLUS: Submit a video at no extra cost.
• Digital Gallery
  • With your purchase, you also receive Digital Gallery featuring the below information: 
    • One photo
    • Short description about your region
    • A click through link to your website 

Let's Go - Regional Travel Guide Intake Form